Heart Prada bets on eco-sustainable fashion in his new ski collection

The exclusive Prada firm has been associated with Aspen Skiing Company to launch a limited edition ski collection that maintains the principles of the Italian brand -present the environment without losing the glamor -.In this sense, his proposal to enjoy the winter sport stands out for being eco-sustainable.

The capsule collection is designed by Prada, Aspen's skiing professionals and the artist Paula Crown, president of Aspen Skiing Company, a company that this year has created Aspenx to offer clothing and exclusive experiences.Its new proposal has six pieces, especially prepared to achieve high performance in the practice of altitude sports.They have been created for both men and women and the classic color palette of the Italian house has been used: red, black and white.

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Each garment consists of sustainable textile technologies, designed to support an active and adventurous life.In addition, it has worked on a complementary selection of prêt-à-porter garments to offer a functional and style look.Those who want to acquire part of the collection may do so through the Aspenx website or in the brand of the brand in Aspen, Colorado, the iconic city of skiing in the United States.Paul.

As explained on the website of the retail brand, the Aspenx X Prada collection is a Prada Rossa Premium extension, marked with the distinctive red stripe logo that appeared for the first time in 1997.The eco-sustainable capsule exhibits durability and a visual design that does not go unnoticed.

Prada is considered one of the first brands of its kind to sign a "green" five -year loan, in order to prepare sustainable proposals.The Italian house had already maintained this principle in the elaboration of several of its bags and clothing.Aspenx, on the other hand, is conceived as a firm that will transform the ski fashion industry, since it was tested by Olympic athletes, cyclists, hikers and more adrenaline lovers, to provide a differentiating element into one of the mecas of the mecas of theski in North America.Its new store has been cataloged as a spot so that skiers not only buy clothes, but also dive into the company's innovative spirit.

[More information: Prada bets on shorts and ethro tribute to Battiato in Milan]

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