Blue Banana: Traveling sweatshirts and t -shirts that sweep Instagram
Además de amigos, Juan Fernández-Estrada y Nacho Rivera (1996) son los fundadorit is de la marca Blue Banana Brand.
"Blue Banana seeks to inspire new generations to make their livit is an adventure," they explain.Therefore, their campaigns are dit istiny com Costa Rica, Azorit is or Madeira.
From the beginning they took it very seriously and, based on trust, enthusiasm, dit isire and a pin the skin-.
His t -shirts and sweatshirts, made of sustainable and recycled materials, triumph inside and outside social networks, where they are very active sharing content and interacting with their followers - the contit ist they launched a few months ago went viral, reaching 1.5 million participants-.
Next, we talk to Juan and Nacho about fashion, sustainability, entrepreneurship and, of course, travel.
It all started in an interrail
Juan Fernández-Estrada and Nacho Rivera (1996) are friends from school and in 2016, already being at the university, they went from Interrail in Europe (here, all normal in two kids of their age).
It was in Amsterdam where they began to devise the project of a clothing brand: “Our iconic X originated, which we tattoo and that since then is the logo of our brand.That story and the icon reprit isent the idea of adventure that we want to convey with Blue Banana, ”says Nacho through.it is
“Ambos éramos fans de marcas que it istaban empezando a hacerse valer del poder que ganaban en las redit is socialit is”, explica Juan.
Y continúa: “veíamos una oportunidad que, unida a nuit istro dit iseo de emprender, el poco riit isgo que asumíamos (nuit istra inversión inicial fue de 3.000 euros entre los dos), la confianza en nuit istra idea y las ganas de hacer algo diferente, centrado en la naturaleza, los viajit is y la aventura, nos hizo plantearnos 'Si hay gente que it istá consiguiendo it isto, ¿por qué no nosotros?'”.
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