More than 3,000 NFTS will participate in an adidas brand contest

A total of 3.000 non -fungible tokens (NFT) will be created by different artists to expose in the metavers the clothes and footwear of the Adidas brand, he reported in a statement.

In this project that is called “Adidas Prada Re-Source” collaborates the Fashion Brand Prada and the artist Zach Lierberman will be in charge of creating the final work in NFT.

Participants have the possibility to enter the list of 3.000 non -fungible tokens, which as of Monday, January 24 will be available for 24 hours.

Each of the NFTS will be auctioned independently and its creators will be given 3% of the final sales.

The final mosaic will be put for sale on the super -right platform.15% of sales will be distributed equally among 3.000 participants.

NFTS distribution

A total of 2.000 will be distributed to "Adidas Originals into the metaverse nft", a collection of clothing and footwear.

1.000 remaining NFTS will be made by independent artists, who can opt for a quota to gain rewards.

According to OpenSea portal data, the Adidas NFTS holders exceed 21 thousand users and only those who have acquired an adidas NFT have acquired into account before January 20.

The final selection will be held on January 26.

They must coin your NFT that will be added to the final work of Zach Lierberman.

Adidas entry to the NFT market

Adidas has been very active creating exclusive garments for NFTS holders, proof of this the “Adidas Originals into the Metaverse” collection.

This collection does not have any visual aspect, unlike many other works of art NFT.The brand is trying to loyalty to its buyers through commercial strategies, in which NFTS would serve as VIP access passes.

With this NFT collection, Adidas set his gaze on metovers..After the growing interest aroused by the change from Facebook to Meta, many companies have seen the potential that this digital universe can generate to its customers.

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