Colombian clothing brand made with cannabis will be sold at Macy's
Stardog Loungewear, the Colombian sustainable fashion brand made with a fiber extracted from a variety of cannabis called 'hemp' (hemp), entered Macy's with its portfolio,< /b> Listed as the largest department store in the world, the brand also became the first to produce cannabis-based clothing, to be marketed in this way.
“Hemp is the fiber of the future and loungewear marks a new leadership in consumption with a global market size of more than USD 15 billion with a CARG of 9.5%. With Stardog we bring together the best of loungewear and cannabis as a textile fiber to redefine the category. Companies like Macy's can see it and are believing in this project of Colombian origin and production," said Nicolás Vásquez, General Manager of Hemp Textiles and Co., creator of the Stardog Loungewear brand.
Hemp is the most sustainable natural fiber in the world, it requires a minimum amount of water in its production, it does not need fertilizers or pesticides. It requires a quarter of the land needed with cotton, which translates to less deforestation. Additionally, it is carbon negative: that is, it is a crop that absorbs two tons of carbon per hectare instead of emitting it.
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