Retailers |Walmart maintains the impulse of ecommerce with an increase in sales of 26.4% know more infotaller newsletter

Las ventas de comercio electrónico minorista en Walmart, incluido Sam's Club, alcanzarán los 67.390 millones de dólares en 2021, según el pronóstico de eMarketer Retail.

En general, indican los analistas, Walmart representará el 7,2% de todas las ventas de comercio electrónico de EE.UU. En 2021, el gigante minorista de la distribución ampliará aún más su brecha con eBay, que ocupa el tercer lugar entre las empresas objeto del análisis de eMarketer Retail al que ha tenido acceso Food Retail & Shoppers en el que Walmart ocupa el segundo lugar.

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Sales in the first quarter increased faster than expected thanks to the government's stimulus plans, which fueled spending on non -food categories, including leisure, supplements for home and clothing.In addition, the company remains optimistic about the second quarter and hopes that stimulus spending and general economic recovery continue to benefit the general categories of goods.

Online food leader

In general, online food is an integral part of Walmart's digital growth."During the past year, consumers turned to the retailer to stock up on home supplies and buy online groceries," says Cindy Liu, Emarketer forecast director at Insider Intelligence.

But it is not the only thing that drives growth.The popular Walmart click and collect service also contributes, and according to Emarketer it will continue to represent an important portion of the company's sales.Walmart is already considering making this service more fluid for future purchase needs.Earlier this year, The Wall Street Journal reported that Walmart was gradually eliminating its automated collection towers in the store to focus more on the "sidewalk" (click and collect).In a communication collected by The Journal, a Walmart spokesman stressed that "the client told us that he wants a collection place and that this collection is out."

According to Liu, "for Walmart, 2021 is not the time to stop the e -comestyWalmart + are important investments of the company that will make Walmart able to retain their existing client base so that they do not migrate to other retailers. "